Misc.
Will Blue be the New Silver?
For many years, silver has reigned supreme as the top choices for auto color. Paint manufacturer PPG routinely announces trends in consumer preferences and here’s what the experts say is happening with vehicle colors in 2008:
23Oct2008 | Kathy Crosett | 0 comments | Continued
Advertisers Edgy Because of Economy
The 98th annual meeting of the Association of National Advertisers took place last week, and the main topic of discussion was the current economic conditions.
22Oct2008 | Jessica Helinski | 0 comments | Continued
New Survey: Store Web Sites, Online Video Have Significant Influence on Jewelry and Watch Purchases
Manufacturer and store Web sites have significant influence on jewelry and watch purchases, according to the Fall 2008 Ad-ology Media Influence on Consumer Choice survey.
Nearly half of respondents say manufacturer Web sites have some or significant influence on their jewelry or watch purchase, and 43.4 percent say the same about jeweler or retailer Web sites.
Consumers [...]
Test Your Networking Know-How
How much do you really know about networking?
10Oct2008 | Jessica Helinski | 0 comments | Continued
Speaking Opportunities Can Also Open the Door to New Business
When speaking to an audience, presenters should view all attendees as potential clients. Whether at a conference, luncheon, or trade show, speakers can gain quality leads from any speaking engagement, but many presenters miss the opportunity.
8Oct2008 | Jessica Helinski | 0 comments | Continued
