Misc.
Marketing Client Beverages to Hotels, Banquets and Catering Services
While hotels may be experiencing declines in occupancy rates because of a slowdown in business travel, many establishments are trying to increase revenues with other services. In particular, hotel operators can increase sales by selling more alcohol-based beverages.
19Dec2008 | Kathy Crosett | 0 comments | Continued
Looking Back at ‘08
The year is coming to a close, and it’s typically a time for reflection. Closing the book on 2008, a year that saw some major economic turmoil, gives you the perfect opportunity to look back on your agency and to look forward to the coming year.
12Dec2008 | Jessica Helinski | 0 comments | Continued
Giving Thanks
Once again Thanksgiving is upon us, and while recent economic woes have put a dent in the holiday cheer of many, there are still reasons for your agency to be thankful.
26Nov2008 | Jessica Helinski | 0 comments | Continued
New Survey: Online Video, TV, and Magazines Influence Video Game Purchases
Westerville, OH, November 24, 2008 – A surprising 70% of recent video game/game systems buyers reported some or significant influence from television and 54% reported influence from online video, according to the Fall 2008 Ad-ology Media Influence on Consumer Choice survey.
Nearly half of consumers 18 to 24 years old (48.5%) purchased video game products [...]
Survey Highlights Marketers’ Concerns, Plans
A recent survey by the Chief Marketing Officer’s Council revealed that marketing/ad executives plan to increase focus on personal customer service and interaction, something that could set them apart from competitors during these rough economic times.
31Oct2008 | Jessica Helinski | 0 comments | Continued
