4 Sep
If your nonprofit accounts are looking for demographic data and information on the best way to reach consumers, check out the recently released DonorPulse survey.
Here’s a profile of the typical consumer who donates to charitable organizations:
Here’s a list of the methods of contact that motivate consumers to give:
It’s crucial to work with your nonprofit clients to properly target consumers because up to 57% of donors indicate they will be giving less in 2008.
[Source: 2008 DonorPulse Summary Report]
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